Page 12 - Top Workplaces 2018

Operator: lwahowskidoell Desc: Time: 02-16-2018 12:53 Jobname:

LARGE COMPANIES NO. 3
DUN & BRADSTREET

CHRIS SHIPLEY/THE MORNING CALL
Daniel Martyak (Top, center), vice president of Engineering-Software Development, meets with staff at Dun & Bradstreet’s office in Center Valley.

At Dun & Bradstreet, it’s quality data

and quality employees

Workers embrace opportunities to grow and develop.

By Kevin Duffy hash-out what they’ll tackle during the hanced in 2017 with the company’s portfolio that includes D&B Hoovers,
Special to The Morning Call work day, and transforming the culture acquisition of Avention, a business data NetProspex and Strategic Alliance solu-
into a more employee-centric environ- provider and creator of OneSource, at tions.
hen Bob Carrigan took over ment. the start of the year. Avention provided Dun & Bradstreet
as chairman and chief exe- He also created its sustainable high It then combined the Avention plat- with contact lists in real time for opti-
cutive officer of Dun & performance program, providing re- form with Hoovers, a business research mized prospecting.
W Bradstreet in 2013, he insti- sources and support to employees to company which it acquired in 2003 as a “It was their modern delivery
tuted a new corporate vision that contin- promote greater health and personal subsidiary, and rebranded it as D&B technology; a way to deliver the content
ues to evolve today. growth. Hoovers. that customers want in a much more
He recognized that happier, healthier Headquartered in Short Hills, N.J., “They had a great platform and data, modern way,” said John Nicodemo,
workers produce better results, and Dun & Bradstreet is ranked third among now it’s the best of both worlds,” leader of business data engineering.
that’s certainly played out at the Lower large companies in the 2018 Top Work- Martyak said of Avention. Prior to its acquisition by Dun &
Saucon Township facility, home to 827 places survey. Now, Dun & Bradstreet holds data Bradstreet, Hoovers was a sales and
employees. From its beginning in 1841 as a cen- from 30,000 sources worldwide. marketing platform sold to sales, mar-
“Team members help drive the re- tralized credit reporting agency to its Avention provided companies with a keting and business development pro-
sults of customers and shareholders, and current standing as a global data and greater understanding of company and fessionals for lead generation.
he’s here to support the team members,” analytics company helping businesses market data through its technology Their sales acceleration products
said Dan Martyak, vice president of leverage opportunities and manage risk, platform. “They had a great platform allow clients in more than 200 countries
engineering and software development. Dun & Bradstreet has successfully but not all of the data,” Martyak said. to view global and analytics data in a
Carrigan created a three-year strate- re-fashioned its brand. The acquisition placed Dun & Brad- normalized view, said Nicodemo, with
gic plan upon his arrival, instituting Its corporate mantra, “uncovering street at the forefront of the sales accel- the DUNS number system — a single
morning “stand-ups,” where employees truth and meaning in data,” was en- eration market, adding it to a product
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12 2018 ❘ TOP WORKPLACES