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International business major added this fall
Bloomsburg University
SUNDAY, SEPTEMBER 10, 2017 A new international majors,” said Jeffrey Krug, international agency.” country that offer this type accounting, finance, infor- The unique
business major for dean of the Zeigler College The unique structure of of degree — the University mation technology, man- structure of
Bloomsburg Univer- of Business. “We also add- of South Carolina and agement, marketing or the inter-
sity’s Zeigler College of ed a requirement that every the international business University of Southern supply chain management. national
Business begins this fall student accumulates up to major, which requires California,” said Krug. Students may also minor in business
semester. The major is 21 credits in a functional coursework both in inter- human resource manage- major will
designed to prepare stu- area of business such as national business and a BU’s Zeigler College of ment and professional increase the
dents with a wider set of accounting, finance, mar- functional area of business, Business is one of only 5 sales. marketability
skills and a global mindset. keting, management, infor- will increase the job mar- percent of business schools of graduates.
Graduates will be prepared mation technology and ketability of graduates. worldwide accredited by The Zeigler Institute for
to step into leadership supply chain management.” AACSB. More than 2,000 Professional Development Photo courtesy
positions in organizations “A graduate will be able students major or minor in sponsors executive panels, of Bloomsburg
that operate across national “We also collaborated to tell a recruiter that he or University
boundaries. with the College of Liberal she completed a major in
Arts to create specializa- international business with seminars and an annual
“We created an inter- tions in economics in the a functional concentration business conference to help
national business major that department of economics in accounting, finance or students develop profes-
has a strong liberal arts and policy and globaliza- marketing,” Krug said. sional skills and network
foundation, study abroad, tion in the department of “Even small companies, for with alumni. A new Global
foreign language and inter- political science,” Krug example, buy raw materials Business Institute supports
national business courses. added. “These specializa- abroad to lower prices or study abroad and inter-
That is essentially how tions will serve students sell products internationally national partnerships, and a
other universities structure who may want to work in a to increase sales.” new Entrepreneurial Lead-
their international business nonprofit, government or ership Institute sponsors
“I’m aware of only two entrepreneurship events.
other universities in the
BLOOMSBURG UNIVERSIT Y OF PENNSYLVANIA
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