Page 8 - A Holiday to Remember
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HURSDAY, DECEMBER 3, 2015 SPECIAL ADVERTISING SECTION OF THE MORNING CALL

The countdown is on to revival time for watches
W ith the time of
day listed practice at NPD Group. Armitron sport watches that sell at Kohl’s showcase lots of color. CTW Features stainless steel, a reversible
everywhere, A dip now, but in the field strap, a blue canvas
from smart- ments. such as Fitbit are upping the changeable bands — also in leather strap and a dark
phone displays to laptops to long term Apple’s grand Traditional brands like pizzazz quotient. Last year, the non-tech sector — is leather strap for $285.
auto dashboards, the need entrance in the timepiece Fitbit partnered with de- one way brands can court
for a watch to tell time isn’t sector will prove to be a Seiko are utilizing technolo- signer Tory Burch to add customers. The movement for a
as pressing as it was just a boon for all of the business, gies to be better stewards of accessory wristbands to blending of jewelry and
few years back. Instead, as the tech giant draws in the environment. The Seiko house the Fitbit Flex track- Sold at retailers such as watches continues as brands
watch brands are adding customers who previously Coutura ($495), redesigned er, now sold separately at Macy’s and Nordstrom, turn up the volume in hues
features to make shoppers shunned watches. this year, offers the Solar stores such as Nordstrom Anne Klein is offering a and shapes. Armitron ($30
want watches, from creating Perpetual Chronograph and with designs including a bangle bracelet watch set in to $35) sport watches that
more functional gadgets “A very significant num- Kinetic Retrograde styles — metal-hinged bracelet made rose gold paired with three sell at Kohl’s don’t shy
that track stock quotes or ber of Apple watches are powered by light energy and of stainless steel. Garmin bracelets ($150) featuring a away from color, show-
the number of calories being purchased by people movement, respectively — teamed up with designer linked chain, ivory inlay, casing combinations of gray
burned, to transforming the who don’t wear watches with no battery charge re- Jonathan Adler this year for and round, pavé disc. Fossil and purple and navy and
watch itself into a fashion today, representing about 40 quired. stylish bands to fit the vivo- offers interchangeable green. Calvin Klein is add-
accessory. percent of sales,” says Lev- fit and vivofit2 tracking watch sets for men and ing bracelet novelty by
in, citing research figures And anything loaded with devices. women, including the wom- creating wavy patterns in
The launch of the Apple from CivicScience Inc. health and fitness sensors en’s limited edition Cecile polished stainless steel,
Watch (from $349) has “Once people get into the doesn’t have to look dowdy. The versatility of inter- set that comes with bands in curving open links and
made the smartwatch — habit of wearing the acces- Wearable tech companies clean lines of swirling stain-
and its apps galore — an sory, they’ll likely add fine less steel.
appealing alternative to watches, Swiss watches and
analog watches. That allure even lift the fine-watch Character-driven watch-
is siphoning shoppers away market.” es will continue to beckon
from traditional fashion kids during the holidays.
brands with sales down in In preparation, some The Hello Kitty character
dollar volume about 5 per- watch companies are re- from Sanrio graces styles,
cent in July compared to the thinking strategies or pump- including the Bus Stop
prior year. ing up their technology watch with a white rubber
offerings. TAG Heuer, the link band. And, the “Star
“While Apple’s [sales] 155-year-old Swiss watch- Wars: Episode VII — The
figures aren’t crystal clear maker, is partnering with Force Awakens” movie has
… it’s hard not to draw Intel and Google to create a prompted Target to offer
conclusions that there’s mechanical watch with tech Darth Vader and Storm
some cannibalism in the features. Bulgari is adding a Trooper black digital
market,” says Fred Levin, smartwatch to its lineup that watches.
president of the luxury eventually will help the
wearer automate calls, open Nola Sarkisian-Miller/
doors and transmit pay- CTW Features

Three great reasons to give homemade gifts
N early every holi- bought gifts, shoppers cial, and that’s something and no shopper wants to
day shopper has stuck on what to buy they will appreciate when give a gift that falls apart
at least one per- should consider the many they use or see the gift. within a few days. By

son on their list great reasons to give Homemade gifts won’t creating the gift yourself,

who seemingly has every- homemade gifts. break the bank. Holiday you can ensure it’s made

thing. When shopping for Homemade gifts show shoppers working on tight with the highest-quality

such loved ones, shoppers your loved one how much budgets likely won’t have materials so it will with-

often find the perfect gift they mean to you. Gift to spend a lot on materials stand the test of time.

to be especially elusive. cards are practical, but they to create a homemade gift. Metro Creative

While gift cards are a rarely elicit the warm feel- The Internet is a great Connection

go-to fallback option when ings holiday shoppers want resource for inexpensive

shopping for the person their gifts to produce. A homemade gift ideas. Perhaps you won’t go this far to
who has it all, many gift homemade gift will show You can control quality make your own gifts, but there
givers feel such cards are a your loved one that you put
tad too impersonal. But in time and effort into making with homemade gifts. are many options from which
Store-bought items are not to choose.

lieu of traditional store- their holiday season spe- always of the best quality, Metro Creative Connection

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SAVE THROUGH THE HOLIDAYS
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12/03/15 - 12/24/15

SAVE AN EXTRA

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purchase of gift cards or online. Expires 12/24/15

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