Page 40 - Inspire Health November/December 2015
P. 40
discover
MeatFROM PLANTS? Several plant‑based meat sizzles, smells, tastes and even bleeds
By Greg Fox manufacturers have sprung up in the like an animal beef burger.
last few years. Turtle Island Foods is the
A worldwide crusade is building maker of Tofurky brand meat substitutes. The industry leader seems to be
to find an alternative to Impossible Foods, founded by Stanford Beyond Meat. In 2009, the founder of
animal protein as food. University biologist Patrick Brown, is Beyond Meat, Ethan Brown, discovered
Proponents of a natural lifestyle regularly developing a ‘plant‑based meat’ that that Professor Fu‑hung Hsieh of the
join with animal and environmental University of Missouri had invented a
activists to encourage healthier,
plant‑based diets. The argument is that
eating plants is not only good for you, it’s
good for the planet, too.
Research from prominent organizations,
including the Worldwatch Institute
(worldwatch.org), reveals that cows, pigs
and chickens raised for food consume
a significant amount of water, fuel and
other natural resources that could be used
in more beneficial ways. Furthermore,
livestock account for more than half of
all the greenhouse gas emissions in the
world, making a substantial contribution
to climate change. This reality has
attracted the attention of environmental
and health‑conscious entrepreneurs and
investors, including Bill Gates, all interested
in finding a way to wean the world off
animal protein by producing real meat
from plants – no animals needed.
YOURfeed SOUL “THE BIGGEST STORY IN THE WORLD”
Want to help save the world? Eat more plants and less meat. Earth has entered its sixth mass
extinction, scientists say, and this time an asteroid isn’t to blame – humans are. It’s estimated that
half of the roughly 1.6 million species on Earth could vanish within a century unless we take action.
In the documentary “Racing Extinction,” a team of artists and activists go on high‑risk covert
operations to expose the hidden world of endangered species in places like China, where millions
of sharks are killed each year for their fins and oil. The film urges viewers to get involved and reduce
their carbon footprint. “Racing Extinction” airs December 2 at 9 PM ET/PT on Discovery.
40 INSPIRE HEALTH November § December 2015
MeatFROM PLANTS? Several plant‑based meat sizzles, smells, tastes and even bleeds
By Greg Fox manufacturers have sprung up in the like an animal beef burger.
last few years. Turtle Island Foods is the
A worldwide crusade is building maker of Tofurky brand meat substitutes. The industry leader seems to be
to find an alternative to Impossible Foods, founded by Stanford Beyond Meat. In 2009, the founder of
animal protein as food. University biologist Patrick Brown, is Beyond Meat, Ethan Brown, discovered
Proponents of a natural lifestyle regularly developing a ‘plant‑based meat’ that that Professor Fu‑hung Hsieh of the
join with animal and environmental University of Missouri had invented a
activists to encourage healthier,
plant‑based diets. The argument is that
eating plants is not only good for you, it’s
good for the planet, too.
Research from prominent organizations,
including the Worldwatch Institute
(worldwatch.org), reveals that cows, pigs
and chickens raised for food consume
a significant amount of water, fuel and
other natural resources that could be used
in more beneficial ways. Furthermore,
livestock account for more than half of
all the greenhouse gas emissions in the
world, making a substantial contribution
to climate change. This reality has
attracted the attention of environmental
and health‑conscious entrepreneurs and
investors, including Bill Gates, all interested
in finding a way to wean the world off
animal protein by producing real meat
from plants – no animals needed.
YOURfeed SOUL “THE BIGGEST STORY IN THE WORLD”
Want to help save the world? Eat more plants and less meat. Earth has entered its sixth mass
extinction, scientists say, and this time an asteroid isn’t to blame – humans are. It’s estimated that
half of the roughly 1.6 million species on Earth could vanish within a century unless we take action.
In the documentary “Racing Extinction,” a team of artists and activists go on high‑risk covert
operations to expose the hidden world of endangered species in places like China, where millions
of sharks are killed each year for their fins and oil. The film urges viewers to get involved and reduce
their carbon footprint. “Racing Extinction” airs December 2 at 9 PM ET/PT on Discovery.
40 INSPIRE HEALTH November § December 2015
